More Booked Jobs.
Less Guesswork.
Marketing & PR for Trades and Home Services.
We Take the Stress out of Growing your Business
At Calibrate Marketing, we help Tradespeople:
- Build quality leads, not just volume.
- Close the job gap in quiet months.
- Achieve a growing client base without overwhelming your resources or staff.
- Create marketing infrastructure that grows with your business goals, at a pace that suits you.
What We Do
Grow Your Leads
SEO, AEO & Local Search
Website Optimisation
Conversion-focused Web Design
Increase Consumer Interest
Paid Advertising
Social Media Marketing
Inbound Lead System
Content Creation
Retain Clients & Simplify your systems
Customer Relationship Management
Automated follow-ups
Customer Journey Mapping
build your brand & authority
Brand Design
PR & Reputation Building
Merchandise & Printed Materials
How we do it
1. We organise a time to discuss your business goals and current challenges.
2. Create a marketing strategy to generate short, medium and long term sustained growth.
3. Build and launch your marketing plan.
4. Provide a comprehensive overview of results and refine the plan to suit your ongoing business needs.
about calibrate marketing
Hi, I’m Dominique, Founder of Calibrate Marketing and a Marketing and Communications Director with over 18 years experience across multiple industries and world-renowned brands. I’ve led strategic campaigns designed to deliver strong, measurable impact.
After taking time personal time to focus on my family, I’ve found myself drawn towards local communities and helping smaller businesses succeed. In 2026, I created Calibrate Marketing, working with Trade and Service businesses to cut through marketing overwhelm, and build strategies that feel achievable, and effective, without unnecessary jargon and spend.
Even if you’re unsure of where to begin, a simple phone call can often help clarify what you want to achieve, without an obligation to commit financially. We can help you with this.
Simply fill in this form with your contact info and we can organise a time to chat without any fixed commitment on your part.